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Budget for Distribution

By Greg Pak
Yeah, I know, at the pre-production stage, most of us are barely scraping together the dollars to get our films in the can. But remember that if you don’t have the money to properly push your film once it’s done, the whole effort is for naught.
For the average short, you’ll want to reserve $200 to $300 for VHS copies, $1000 for festival entry fees (and that’ll only let you submit to about 35 festivals — you’ll probably want to submit to even more), $200 for stills and press kits, and $300 for postage and packing material.
That adds up to about $1,800, more than I spent for the entire production and completion of “Po Mo Knock Knock.” Seems ridiculous to spend more than the film itself, but that’s the nature of the beast. Raise the bux and get it out there — otherwise you’re just sitting on your film and no one will ever see it.
Actually, now that I think about my own experiences, maybe it’s best� not to keep track of how much you’re spending to promote your film. I don’t even want to think of what I’ve spent flogging “Fighting Grandpa,” particularly when I add in the costs of traveling to festivals. But these were expenses I had to make — otherwise the film wouldn’t have been recognized and I probably wouldn’t have gotten either the agent I have or the grants I’ve received for my new documentary.

One comment

  • 1
    2004/01/14 - 6:08 pm | Permalink

    12408 La Pomelo Road Ste.#2 LA Mirada CA. 90638 562-943-1651
    Hello
    This is Regarding our multi award-winning screenplay ( which weíve been in pre-production on) itís a high concept highly commercial Epic feature film project ìThe Legend of Johnny Kakota. This has the potential to be a Franchise-Blockbuster/Cult classic. Our proposed Budget is between 15.9- 20.3 million Depending on final cast. We were going to shoot this in Arizona, but after hearing of the Financing program and tax incentives and New Mexico and having the same if not better epic scenery which is need for our Epic feature film project we knew it would be a great fit. We’ve currently secured distribution both foreign and domestic with Lone Star Pictures Intl. (who has Domestic deals with Paramount & Universal Pictures). We expect an opening weekend between 15-20 million and currently seeking a stand by Letter of Credit for 7.9 mil. for the NM loan it’s due and payable in five years and no interest.So for an investor/Banker it would be a nice deal, they wouldn’t have to fund it and they would reap the benefit of the rate of the LC.(as you know genreís like ours do that fairly regular, with our add marketing campaign we expect a better than average opening along with much follow up Box office business.) We’ve already have the other half of the budget committed. Do you know of any investors/VC/Angels or banker that would be able to issue that type of LC. Thanx, look forward to hearing from you, feel free to call any time 562-943-1651
    God Bless
    Nik Catello
    HSP
    http://www.fireme.to/thelegend here’s our site link so you can view the project,there’s a teaser trailer,interview ext…

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