By Greg Pak

In the Kickstarter primer I posted the other day, my last pointer was “Adjust on the fly and never give up.” This morning, I eyeballed my Kickstarter page for ABC Disgusting, an alphabet book of disgusting things written by yours truly and drawn by the great Takeshi Miyazawa, and realized I’d made a dumb mistake with the page’s main image. So I’ve taken my own advice and replaced the image, here on the 18th day of the campaign!

Here’s how the original image was showing up on the page:

Such an obvious mistake in retrospect — the “Play” button was covering up one of our main character’s faces! That’s subliminally off-putting. Eyes are the windows to the soul and all that. I’d covered up the central human drawing point of the most important image on my page!

So here’s how the replacement image shows up on the page:

Better, right?

Learn something new every day!