By Greg Pak
Most people working on your micro-budgeted film or video are volunteers, paid nothing for their long hours of difficult work. You must feed these folks well and regularly — otherwise everyone will justifiably hate you and you may find it difficult to recruit volunteers for your next project.
Industry standards require a full meal every six hours of shooting. In addition, you should provide a craft services table where folks can find drinks and snacks throughout the day.
A few pointers on food:
- Get someone else to deal with food
On tiny shoots, director/producers sometimes handle Craft Services themselves. But it’s far better to recruit someone else to do the job. Fortunately, Craft Services is something that can be done by a competent friend who has zero experience in film & video production — your brother who works for a bank can do this job.
 - Get decent food
Low-budget producers often cut corners and feed people cheap pizza five days in a row. Ugh. I worked on one memorably lame shoot during which the producers set out loaves of Wonder Bread and jars of peanut butter and jelly.
I try to feed people a little better, budgeting around $8 to $10 a person for food. In New York City, it’s usually pretty easy to find a decent take-out joint in the vicinity of the shoot. In any town, with a little research, you can find good places with affordable lunch specials. On larger shoots, it may be worth your while to hire a catering service which will bring hot meals to your set.
For the craft services table, bagels seem to be the standard in New York. Let local tastes dictate. I usually try to have some cut vegetables and something sweet as well — cookies or donuts. Most sets provide a few kinds of soft drinks. I like to have some juice and water on set as well. And a few times a day, a production assistant gets sent on a coffee run.
 - Serve meals onset
If you traipse everyone offset to a restaurant for a sit down meal, you’ll waste time getting people from place to place, waiting for people to order, and waiting for the meal to be served. It’s much better to have food brought directly to the set so everyone stays in the same place and eats at the same time.
 - Don’t give people too many options
Sometimes producers let sets grind to a halt while everyone mulls over a take out menu, picking their lunches. Instead, pick three meals ahead of time — a chicken, a beef, and a vegetarian option. Then play flight attendant, asking each crew member “Chicken, beef, or vegetarian?” Saves much time.
 - Don’t feed people breakfast
I always ask crew members to come to the set already having eaten breakfast. When we meet at 8 a.m., I want to start working at eight, not at nine or whenever people finish eating their food. I always have bagels, orange juice, and coffee on the set which crew can munch on as they work. But I don’t blow an hour with a sit down meal for everybody.